COO

$150M+ in Goods Value sourced for clientsProduct Sourcing Experts on a mission to make global trade simple, transparent, and fair.
Importivity was built by operators who imported for years themselves, so growing brands can source with the visibility, honest pricing, and accountable team the big players take for granted.

Jordan Lewis & Tanner Plante
Co-Founders · on the ground at the Canton Fair
Businesses that build products take real risks.
They risk everything to bring a product to market. Years of their lives, their capital, and their relationships, all committed long before there is certainty. They turn ideas into physical goods that people rely on every day, create jobs, and move industries forward. But global sourcing is stacked against them. Tariffs shift without warning. Supply chains break. Factories disappear. Costs rise quietly and margins erode. Large corporations absorb the impact. Independent brands and growing companies do not.
Product-based businesses are constrained by a sourcing system built for scale, not clarity. Large manufacturers prioritize volume, while intermediaries obscure true costs and shift risk downstream. Visibility is often lost once commitments are made.
Large corporations absorb the shocks of global sourcing. Independent brands and growing companies shouldn't have to.

How It Started...
Importivity was founded by two childhood friends, Jordan Lewis and Tanner Plante, after the successful sale of their software development company. Through years of running ecommerce projects, they gained hands-on experience importing products from around the world, navigating suppliers, shipping logistics, and the challenges of working across borders.
- 1The exit
Sold their software company
Childhood friends Jordan Lewis and Tanner Plante built and successfully sold a software development company.
- 2The years abroad
Learned sourcing the hard way
Running ecommerce projects, they spent years importing products from around the world, navigating suppliers, logistics, and the reality of working across borders.
- 3The problem
Saw a system stacked against builders
Too many businesses were losing money and time to unreliable factories, unclear landed costs, and endless production delays.
- 4Importivity
Set out to fix it
They founded Importivity with one mission: remove risk from sourcing, deliver clarity at every stage, and give clients the ability to scale with confidence.

A Dollar Saved Is a Dollar Earned
At Importivity, we specialize in creating tailored solutions as your dedicated product sourcing agency. Our comprehensive services encompass every aspect of the import process, from identifying and procuring high-quality products to managing production, inspection and delivery. Headquartered in Austin, Texas, with full-time sourcing staff in China, Vietnam and Mexico, we bridge the gap between your business and reliable manufacturers, ensuring seamless communication and efficient operations. Looking for a sourcing company that delivers reliability and tariff-aware pricing?
Importivity exists to change how sourcing works.
We build transparent sourcing systems that give product-based businesses clear visibility into factories, costs, and supply-chain risk, so they can operate with confidence in a complex global market.
Full visibility
Clear visibility into factories, costs, and supply-chain risk, nothing hidden downstream.
Transparent pricing
One fully-loaded quote disclosed before any work begins, so you know the real number and our incentives stay aligned with yours.
Tariff-aware costing
Landed cost on every quote, so you know the real number before you commit.
One accountable team
The same team from your first call to a scaled, resilient supply chain.
The team behind your supply chain
Real partners finding, vetting, and managing global manufacturers with full cost transparency.
Sourcing Company Case Studies
Real founders, real results. Hear their stories in their own words.
The Expert Product Sourcing Process
One accountable team from first call to scaled supply chain.
Submit your request and book a call
We review your product, goals, target pricing, and timelines to understand what success looks like before sourcing begins.
Discovery and sourcing strategy
We map your sourcing strategy and define materials, specifications, packaging, compliance needs, and shipping considerations so factories are approached with clear expectations.
Factory vetting and cost transparency
We identify and verify qualified factories, then share clear pricing and full cost breakdowns before any samples are ordered, giving you real margin visibility upfront.
Portal access, documentation, and sampling
You are added to the Importivity portal for communication and documentation. NDAs are completed if needed, and a deposit is used to order samples and validate quality.
Production, quality control, and shipping
Once samples are approved, we coordinate production, quality control, and shipping through final delivery to reduce delays and surprises.
Ongoing optimization and scaling
We continue improving pricing, lead times, supplier performance, and logistics as you scale your supply chain.
Transparent pricing and free resources
Our pricing is fully transparent. Custom projects are delivered as a single fully-loaded quote priced after a discovery meeting, off-the-shelf and white-label products run as a managed program, and prototyping, design, and engineering are billed separately at published rates, so our incentives stay aligned with yours.
Tell us what you're building.
Share your product and goals and we'll come back with vetted factory options, transparent pricing, and a tariff-aware landed cost, no guesswork, no obligation.
- Vetted factories & suppliers worldwide
- Tariff-aware import & landed-cost planning
- QA, compliance & logistics handled end to end
Request a quote
Get a landed-cost quote from vetted factories.
- A person replies within one business day
- Every factory signs an NDA and NNN before it sees your specs
For brands and product companies sourcing a physical product at volume. Not for dropshipping, single units or buying retail stock.
Frequently Asked Questions
If you need further assistance, feel free to reach out to our team.
Still have questions?
Our team is happy to help. Browse the FAQ or contact us directly.




